Delete your account and account-linked data.

If you cannot use the app, use the email button below or send a message from your account email. Tell us that you want to delete your Shellel account. Do not send a password, payment-card number, identity document, or unnecessary health information in your first message.

To prevent unauthorised deletion, we may ask you to complete a proportionate verification step. If you cannot use the account email, explain that in your request and we will provide an alternative where possible.

In the app, open Profile, choose Delete account, review the information and 30-day recovery period, then confirm. You may need to reauthenticate. If you cannot sign in, use the email request above; we may ask you to verify account ownership.

1. Open Shellel and go to Profile.
2. Open Account or account settings, then choose Delete Account. Labels may vary slightly by app version.
3. Review what will be deleted and the reminder that deleting your account does not cancel a store subscription.
4. Confirm the request and reauthenticate if asked. You will be signed out on your devices.

Once verified and confirmed, the request covers the Shellel account and account-linked personal data held in our active systems, including:

• profile, sign-in association, and wellness preferences;
• meal logs, nutrition records, measurements, progress, and activity entries;
• AI coaching conversations and account-linked feedback;
• push-notification association, app preferences, and account-linked support history;
• subscription entitlement data held by Shellel. The app store keeps its own transaction records under its policies.

Information that has already been irreversibly de-identified or aggregated is not linked back to your account and may be retained.

You can restore your account by signing in during the 30 days after requesting deletion. After that grace period, the system schedules the account and associated records for permanent deletion. The purge runs as a background job, so processing may take additional time. Routine backups may take up to 90 days to cycle out; that timing depends on the configured backup schedule.

We may retain limited records for longer when required for tax, accounting, fraud prevention, security, dispute resolution, or another legal obligation. We restrict retained information to the relevant purpose and period.

Deletion is permanent. You will lose access to account history and personalised information, and it may not be recoverable. If you return later, you may need to create a new account.

The app signs you out when the request is accepted. We will send a confirmation when the deletion process completes or explain if we need more information or must retain a limited record.